Awarded gamesGames of the Year

Special Award

Special AwardPlayStation®Store

General Description

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Title PlayStation®Store
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URL https://store.playstation.com
Copyright “PlayStation“ is a registered trademark or trademark of Sony Interactive Entertainment Inc.

Special Award Reason

The store originally launched in 2006, long before the digital shift in the whole game industry started.
It realized the maximization and the long-term monetization of the “Life Time Value (LTV) through the initial sales maximization of many titles and the catalog sales linking, and continued the persistent sales support through the wide cooperation with publishers. from indies to majors. It brought a great transformation in the income structure of the game business and contributed to the profit stabilization of publishers.
The game won the award because the Selection Committee evaluated, saying the game made a high contribution to all: distribution, marketing, and user experiences as a base to enhance the console game’s values.

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