Title Style Savvy
Release Oct 23, 2008
Price 4,800 yen (tax included)
Platform NintendoDS and DS Lite, DSi
Distributor Nintendo Co., Ltd.
Publisher Nintendo Co., Ltd.
Developer Nintendo Co., Ltd.
URL http://www.nintendo.co.jp/
Copyright (C) 2008 Nintendo/syn Sophia

This work is awarded the prize for opening up a new genre of videogame under the themes of fashion to gain support mainly from elementary school girls and their mothers.

You can enjoy coordinating fashion items can freely and willfully choosing from more than 10,000 items.
Players become a select shop’s master and stock up cloths at will and make suggestions to customers who visit the shop aiming to gain popularity.
Since cloths are designed similarly to those in the actual world, it can be used as a reference for coordinating ordinary cloths. With more than 10,000 items of 16 brands, you can enjoy unlimited combinations.
You can enjoy not only customer care in the store but also dressing out the collected items or changing hair style according to the cloths. In addition, if your store gains popularity, you can attend a contest etc. to rock on fashion.
Furthermore, using Nintendo Wi-Fi connection enables you to build your own store on the Internet to present and sell your coordination to nation-wide players.
This software is stuffed with plenty of amusement of fashion and anyone can enjoy it.

From those who are fond of dress-up play to those who are fond of character making… From those who are fond of play store owner to those who are fond of business administration simulation…
Staffs from women in their 20s to men in their 40s worked on development of the software in a body.
We were obsessed from the first to the end of the project by the challenge of making a game under the theme of fashion for which there is no “right” answer though fashion is everyone’s near affair. In the course of development, for example, there were such cases where a fashion looking “very cute” for a person looked “impossible” for another.
All of the staffs are glad to see many people are enjoying the videogame which we have produced dealing with the mountain of problems and have received such a prize.
We’ll be glad if you continue to enjoy the software stuffed with willfulness “I’d like to do that” and “I’d like to put in this” of all staffs.